Masova Hotel is a new 3-star venue situated in the very heart of Nha Trang city. The challenge is that we need to build a strong brand which communicates the refined and exclusive feeling of staying in a hotel boutique and helps Masova to distinguish themselves from neighbouring competitors.

“It Feels like home to me
It Feels like home to me
It Feels like I'm all the way back where I belong”
Located in Tran Phu street which offers direct access to beautiful Nha Trang beach, Masova Hotel dedicates for creating travellers' unique journey. The name “Masova” was inspired by a combination of two French words, Maison and Vacance. That means Masova wasn’t just a beach hotel, it was a “Home” where people could belong to and shared experiences would become memorable moments.
We sincerely welcome you not only into our luxury rooms, but also into our warm and wholehearted services.
Welcome home and live your dream holiday!

Brandast developed a brand story that positioned Masova as a true oasis of calm relaxation and comfort. This became the foundation to create a logo encapsulating the brand’s elegance which is distinctly identifiable with the iconic in a clean contemporary style.

We aim to create a brand image that makes hotel guests feel like being at Home. So we started from the initials of the hotel, then combined the picture of a Swan - symbol of grace, beauty, faithfulness, devotion and love.

The color palette was kept simple: golden yellow and brown creating a friendly, relaxing atmosphere. Bright shades of yellow look lively and fun and when blended correctly with brown adds a splash of energetic charm to Masova logo. This combination of color can be seen through the whole visual identity and interior design material.
Minimalistic type, a clean color palette, and a visual concept elevated the new hotel brand and denoted an excellent experience worth a much deserved vacation.