A brand identity set is a set of characteristics representing a brand, expressed through communication messages and business activities. Brand identity is representative of the value that the brand wants to show and be remembered by customers.
- 01 - Core identification Brand Name - Slogan - Logo design
- 02 - Office identifier Business cards - Envelopes - Letterhead - Folder - Corporate invoice - Email signature - Uniform identification
- 03 - Marketing publications Profile - Catalogue - Brochure - Flyer
- 04 - Identify the product Product packaging - Product label - Product design
- 05 - Identify at point of sale Signboards at point of sale - Poster - Banner / Standy - Leaflets - Brochure - POSM
- 06 - Outdoor identification Company sign - Department board - Functional area sign - Means of transport - Construction equipment
- 07 - Identification online Website - Landing page - Facebook Fanpage - Banner ads - Email marketing
- 01 - Unique impression, different Any publication in the brand identity is also the point of contact with customers. Therefore, an impressive, distinctive identifier will help increase the reputation of the brand.
- 02 - Different from competitors The unique and distinctive brand identity system will make the brand more impressive, creating a higher competitive advantage for the business compared to other competitors.
- 03 - Enhance the value of the business The bigger the business is, the more professional it needs to enhance its brand value. Therefore, a uniform brand identity system is a launching pad to help businesses increase their reputation with customers
01 - What is a brand identity?
The brand identity is a set of tangible elements of the brand (such as name, logo, colors, graphic elements, logos, business cards, profiles, marketing materials ...), they work together with different ways to identify and distinguish one brand from another in the minds of customers.
02 - There should design complete brand identity?
From time to time, businesses can choose appropriate identification items to ensure the practical applicability of the publication. However, the design of a complete identity will help businesses develop peace of mind on the basis of a well-established and professional image from the beginning.
01 - How long does the identity design take?
A brand identity set includes many items, so depending on the specific requirements of each project, businesses choose the appropriate items. Therefore, the deployment time can be extended quickly or slowly. Normally it will take from 15 days to 30 days.
02 - When businesses need to design a brand identity?
Whether you are a new business or have been in business for many years, you should design a brand identity to build a professional image in the minds of customers.
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- 01 - Brand Identity Design
- 02 - Brand Strategy
- 03 - Communication
- 04 - Training